Audience Segments
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Reusable recipient sets
Journey Campaigns
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Configured orchestrations
Active Campaigns
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Currently scheduled for execution
A/B Enabled
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Campaigns with deterministic variant split
Create Audience Segment
Seed a segment with explicit recipients for immediate orchestration runs.
Create Journey Campaign
Configure scheduling cadence, A/B text variants, and recipient frequency capping.
Campaign Runs
Run active campaigns immediately and monitor schedule/next-run posture.
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